Art at Work
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Art Direction & Content Strategy

Wacom specializes in developing graphics or drawing tablets, and related products. I provided the creative direction for their digital merchandising on Amazon platform.

  Listing Images   A product page commonly includes 6 images. Pitching a product within 6 images proves to be a challenging creative problem to solve.

Listing Images

A product page commonly includes 6 images. Pitching a product within 6 images proves to be a challenging creative problem to solve.

  Platform Limitations   Digital merchandising assets on the Amazon platform has limitations that are not present in DTC websites.  • Format and limits the quantity of digital images.  • Type needs to work for desktop and mobile.  • The secondary con

Platform Limitations

Digital merchandising assets on the Amazon platform has limitations that are not present in DTC websites.

• Format and limits the quantity of digital images.

• Type needs to work for desktop and mobile.

• The secondary content layouts use platform interface blocks that build the layouts, and limits content.